Creating or updating a cohesive identity and positioning tools that deliver on overarching company objectives.
Developing a lead gen funnel from all digital platforms (social, SEM, content, etc) to drive web visits and convert via LPO.
Ongoing customer touchpoints (via social, remarketing, SMS and email) to extend customer life time value.
Drive account health through interesting and engaging paid/earned content targeted to key audiences.
Exploration of current digital activity to review goal match and provide detailed short and long term recommendations.
Content design, build and promotion for all website needs.
Development of assets matched to company objectives to resonate with key audience and drive core actions.