2018 Expo West

 

BRAND: Tree Below Zero

COMPANY: Acme Naturals

SITUATION: Acme Naturals, a food and beverage company aimed at advancing the human condition, wanted to launch their first product at the world's largest organic and healthy products event; Expo West. Tree Below Zero is the first of its kind; a CBD infused soda. After the Kentucky pilot program eased the restrictions on hemp production, Acme Naturals wanted to seize the opportunity in this industry to educate buyers and consumers on this growing opportunity. 

RESULTS: Gala Unlimited was requested to manage and facilitate a 3 day booth build out, recruit CBD knowledgable staff, collect visitor information including photos, company information, and current purchasing interest. We collected over 200 contacts from key buyers and distributors to successfully attain distribution of the brand. Educated over 1500 visitors on CBD and their benefits, while passing out over 1000 samples.


2017 NCBS

BRANDS: Kilikia Brandy, Fantasty Vodka, Edward England Rum

COMPANY: Prowood Wine & Spirits

SITUATION: Prowood, an importer of refined spirits, wanted to showcase their Armenian brandy,  Dominican rum, and Russian vodka at the 3 day Nightclub and Bar Show, the nations most influential gathering for bar, nightclub, and hospitality professionals. 

RESULTS: Managed overall project which included facilitating all logistics, booth build out, staffing and educating brand ambassadors, designing brochure booklets, and collecting sales leads during the show. We designed branded cut out frames for visitors to take photos and  printed with the sales manager contact information on the back for follow up. We crafted and gave out over 2000 cocktail samples and obtained hundreds of key buyer and distributor contacts.  


2016 Duty Free & Travel Retail Summit of The Americas

BRANDS: Kilikia Brandy, Fantasty Vodka, Edward England Rum

COMPANY: Prowood Wine & Spirits

SITUATION: Prowood, an importer of refined spirits, wanted to showcase their Armenian brandy,  French Cognac, Dominican rum, and Russian vodka at the 2 day Duty Free & Travel Retail Summit of The Americas, the nations most influential gathering of duty free and travel products for airports. 

RESULTS: Reached out to secure buyer meetings weeks before the event, and staffed a promotional model to attract hundreds of key buyer and distributors for on the spot meetings.


2016 LA Golf Show

BRANDS: Gala Golf Girls

COMPANY: Gala Unlimited

SITUATION: We felt there was no better way and target market to showcase our Gala Golf Girl services to than thousands of golfers at the LA Golf Show. 

We created the "Gala Golf Experience" at the 2016 LA Golf Show. Our booth featured a put put golf station where winners could enter for a chance to earn dinner for 2 to Flemings Steakhouse, 'mocktails' to simulate the refreshing cocktails we'd serve on the Greens, and a hand rolling cigar station. We also interviewed World Long Drive Champion, Ryan Winther and Semifinalist on Big Break Greenbrier, Issac Sanchez on what their game winning tips are.


2015 Nightclub & Bar Show

BRANDS: Infuse Vodka

COMPANY: Infuse Spirits

SITUATION:  Infuse Spirits was looking for a way to market their brands to a large crowd of trade buyers.

RESULTS:  People love a good brand story, so we suggested to submit Infuse Spirit's CEO into the "Entrepreneur of the Year" Award at the Nightclub & Bar Show. He did in fact win the award which Gala Unlimited was was brought on to help with the booth build out and staffing and educating brand ambassadors who served crafted cocktails and pulled in buyers from some of the top entertainment groups in Las Vegas.